Digital adoption: Achieving a state in which users gain the ability to use digital tools as they are intended and to the fullest extent.
Nice, but probably that doesn't clarify it to you, right?
Let's try to explain it using 3 Digital Adoption use cases.
But to be very clear: there are many, MANY more.

GUIDANCE
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WHEN THE USER NEEDS IT
By using a Digital Adoption Platform, you guide your user to perform a specific action by GUIDING them DURING the action itself.
The platform allows you to put sequential guidance balloons and validations on the fields the user has to fill in.
So, instead of deploying a new software package (or a new functionality- and confusing your users, you can now switch to deploying, guiding and using the tool as intended.

AUTOMATION
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AVOID DUMMY CLICKS
In every business process you will have clicks in a tool that are always the same, depending of the situation. That's what we call 'Dummy clicks'.
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A Digital Adoption Platform can automate these clicks for the user, giving the user more time to spend on actions that bring added value (like listening to a client instead of filling in a page in a tool).
Automating clicks will also decrease you handling time of a process.

SIMPLIFY
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MAKE LIFE EASIER
If you have guidance balloons, validations and automated clicks in combination with the other items that are available, you create an excellent user experience.
This will allow your user to adapt quickly to the new software or functionality, making chage management so much easier.